Do You Need a Media Kit? YES! And Mary Deal Gives You the “Skinny” on What It Should Contain

The Media Kit

by

Mary Deal

 

The Media Kit for print books as well as eBook are virtually the same. A Media Kit is your best promotional tool, although I have to admit that mine is not up to date because I keep producing writing that needs to be added and information in general changed. Without it, I’m only hurting myself.

Here’s what you’ll need.

Professional pages, including:

~ Story synopsis

~ An attention grabbing sample chapter or two if chapters are short.

~ Author Biography. The length is up to you. I have instructions on my website about how to create Biographies in various lengths.

~ Your best interview

~ Articles you’ve written about writing or another informative piece. Shorts articles are better. They allow you to use more than one, which shows your diversity.

~ Some of the best reviews that your book has thus far garnered. Use only the best lines from each review, along with the reviewers name and title.

And always…

A high resolution of the cook cover. If self-published, you might consider adding high resolution imagines of the book spine and back cover. One exception is that with an eBook, you won’t have a spine. If a print book, a full front, spine and back cover image is good too but not always necessary.

High resolution author photos. I suggest something that at least looks professional. No snapshots in skimpy clothes and only a head shot.

Low resolution copies of the book cover and author photo will be needed when promoting online.

For those who try to get by without a media kit, you are losing a great chance at promotion. In a live interview on radio or TV, (even your local public radio channel), the interviewer will use lots of your information to pose questions to you.

Should you send your media kit to newspaper or magazine editors, they may print some of your information in their publications. You will need to give them something of interest to make them want to promote you a bit.

Put a Media kit together to suit your promotional needs.

Please visit Mary Deal’s website for more wonderful articles like this one: Write Any Genre.

About Mike Angley

Mike Angley is the award-winning author of the Child Finder Trilogy. He retired as a Colonel from the Air Force in 2007 following a 25-year career as a Special Agent with the Office of Special Investigations (OSI). He held 13 different assignments throughout the world, among which were five tours as a Commander of various units, to include two Air Force Squadrons and a Wing. He is a seasoned criminal investigator and a counterintelligence and counterterrorism specialist. In his last assignment, he was Commander of OSI Region 8 with responsibility for all of Air Force Space Command. He’s fond of saying, “If it entered or exited Earth’s atmosphere, I had a dog in the fight!”
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